INTRODUCTION TO BUSINESS INTELLIGENCE AND ANALYTICS | BI&A | Prof. Saji K Mathew

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English
College Students
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Summary
Business intelligence and analytics enhance decision-making in organizations by leveraging data. The course introduces fundamental concepts of intelligence and analytics, emphasizing their importance in business. Data, likened to oil, fuels successful business strategies, while informed decisions stem from effective data utilization. Understanding these principles is crucial for modern business management.
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