#9 Empathize - Lecture 01 | Design Thinking - A Primer
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John
English
College Students
Professional Academic
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Summary
Empathy is crucial in design thinking, involving understanding others' experiences. IDEO's examples illustrate empathy through personal experiences and observations, revealing unexpressed needs. Techniques like customer journey mapping help visualize user experiences, uncovering insights for problem-solving. This foundational step guides designers in creating impactful solutions for users' challenges.